{"id":7591,"date":"2021-05-06T23:25:06","date_gmt":"2021-05-06T21:25:06","guid":{"rendered":"https:\/\/prpromotion.eu\/services-2\/servicesinbound-outbound-marketing\/"},"modified":"2024-10-14T21:38:00","modified_gmt":"2024-10-14T19:38:00","slug":"inbound-outbound-marketing","status":"publish","type":"page","link":"https:\/\/prpromotion.eu\/en\/services\/inbound-outbound-marketing\/","title":{"rendered":"Inbound\/Outbound marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7591\" class=\"elementor elementor-7591 elementor-2424\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-897beb9 avo-section-mode1 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"897beb9\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2de940d exad-glass-effect-no exad-sticky-section-no\" data-id=\"2de940d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0e4d6f5 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"0e4d6f5\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-aa49d11 exad-glass-effect-no exad-sticky-section-no\" data-id=\"aa49d11\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9e6f4f exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-avo-title\" data-id=\"d9e6f4f\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"avo-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t \r\n<div class=\"avo-title style-1 \">\r\n\r\n\t    <div class=\"animate sub-title\">\r\n        <h6>Inbound\/Outbound marketing<\/h6>\r\n        <span><\/span>\r\n        <span><\/span>\r\n        <span><\/span>\r\n    <\/div>\r\n    \r\n        <h3 class=\"main-title \" data-splitting>We will get your business known.<\/h3>\r\n        <p class=\" txt\" data-splitting><\/p>\r\n\t<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ee1cb73 exad-glass-effect-no exad-sticky-section-no\" data-id=\"ee1cb73\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bcec16 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2bcec16\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tGet people interested and become the first choice for new and existing clients.<br\/>\nTogether with us, we will <b>identify your target group<\/b> and then <b>run ads<\/b> that will get their attention.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a3c1bf6 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"a3c1bf6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f930fb exad-glass-effect-no exad-sticky-section-no\" data-id=\"3f930fb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78b86bc exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-video\" data-id=\"78b86bc\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=U3a0eTb8wdw&quot;,&quot;modestbranding&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e6efe1 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"1e6efe1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ee7d527 exad-glass-effect-no exad-sticky-section-no\" data-id=\"ee7d527\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;none&quot;,&quot;animation_delay&quot;:300}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-342e120 exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"342e120\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What are the differences between inbound and outbound marketing?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5a22315 elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"5a22315\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1bb9855 exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"1bb9855\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation_delay&quot;:300,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6d7cd0 exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-avo-title\" data-id=\"c6d7cd0\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"avo-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t \r\n<div class=\"avo-title style-1 \">\r\n\r\n\t    <div class=\"animate sub-title\">\r\n        <h6>Inbound marketing<\/h6>\r\n        <span><\/span>\r\n        <span><\/span>\r\n        <span><\/span>\r\n    <\/div>\r\n    \r\n        <p class=\" txt\" data-splitting><\/p>\r\n\t<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10dc0d0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"10dc0d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tWith this type of marketing, potential customers will notice you mainly thanks to the content that we build together over a long period of time. Such customers are usually very interested in the field you are dealing with, but the number of clients reached in this way is smaller than in outbound marketing. We can simply say that <b>we reach fewer people, but they are more relevant to your business.<\/b><br>\nElements of inbound marketing are, for example, articles, videos, social media posts or a functional website with proper search engine optimisation (SEO).\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-9e79f61 exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"9e79f61\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation_delay&quot;:300,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5dc0cf0 exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-avo-title\" data-id=\"5dc0cf0\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"avo-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t \r\n<div class=\"avo-title style-1 \">\r\n\r\n\t    <div class=\"animate sub-title\">\r\n        <h6>Outbound marketing<\/h6>\r\n        <span><\/span>\r\n        <span><\/span>\r\n        <span><\/span>\r\n    <\/div>\r\n    \r\n        <p class=\" txt\" data-splitting><\/p>\r\n\t<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a46b8a exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"6a46b8a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The main principle of outbound marketing is: pay for ads &gt; reach as many people as possible &gt; whoever is interested will respond. <strong>A large number of people will see your business, but only some of them will be interested in responding.<\/strong> Of course, we try to get as many people interested as possible, by targeting the advertising campaigns correctly. Such marketing is essential, for example, when launching new products.<br \/>Elements of outbound marketing are, for example, advertising campaigns on social networks, billboards, TV\/radio ads, flyers, cold calls, email newsletters.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-96f5cbd elementor-section-full_width elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"96f5cbd\" data-element_type=\"section\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-41448c6 animated-slow exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"41448c6\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation_delay&quot;:0,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1b1f3c exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"c1b1f3c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/prpromotion.eu\/wp-content\/uploads\/2021\/09\/1-Digital-marketing.gif\" class=\"attachment-large size-large wp-image-6671\" alt=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-306bdb0 exad-glass-effect-no exad-sticky-section-no elementor-invisible\" data-id=\"306bdb0\" data-element_type=\"column\" data-settings=\"{&quot;animation&quot;:&quot;pulse&quot;,&quot;animation_delay&quot;:200}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cfec0ea exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"cfec0ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><span style=\"color: black;\">Take a look at<\/span> <a href=\"https:\/\/prpromotion.eu\/en\/services\/\"><span style=\"text-decoration: underline;\"><span style=\"color: #e5b122; font-weight: bold; text-decoration: underline;\">all our services <\/span><\/span><\/a><span style=\"color: black;\">related to inbound and outbound marketing.<\/span><\/h2>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f9d3a9f elementor-hidden-mobile elementor-hidden-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"f9d3a9f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-114f094 exad-glass-effect-no exad-sticky-section-no\" data-id=\"114f094\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e054261 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-avo-title\" data-id=\"e054261\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"avo-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\r\n<div class=\"avo-header style-5 text-left\">\r\n    <div class=\"container\">\r\n        <div class=\"sec-head custom-font\">\r\n            <h6 class=\"custom-font\">Are you ready?<\/h6>\r\n            <h3 class=\"custom-font\">Let's fire it up!<\/h3>\r\n            <span class=\"tbg text-right\">MARKETING<\/span>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-14b643c exad-glass-effect-no exad-sticky-section-no\" data-id=\"14b643c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a4c89aa animated-slow exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-avo-button\" data-id=\"a4c89aa\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;pulse&quot;}\" data-widget_type=\"avo-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\r\n<a href=\"https:\/\/prpromotion.eu\/en\/contact\/\" class=\"button style-1 btn-lit mode-1\" data-wow-delay=\".5s\">\r\n\r\n\t<span>Contact us<\/span>\r\n<\/a>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-47e96c5 avo-section-mode2 elementor-hidden-desktop elementor-section-boxed elementor-section-height-default elementor-section-height-default exad-glass-effect-no exad-sticky-section-no\" data-id=\"47e96c5\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d795aa7 exad-glass-effect-no exad-sticky-section-no\" data-id=\"d795aa7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dda88a9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-avo-title\" data-id=\"dda88a9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"avo-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\r\n<div class=\"avo-header style-5 text-center\">\r\n    <div class=\"container\">\r\n        <div class=\"sec-head custom-font\">\r\n            <h6 class=\"custom-font\">Are you ready?<\/h6>\r\n            <h3 class=\"custom-font\">Let's fire it up!<\/h3>\r\n            <span class=\"tbg text-center\"><\/span>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-823d691 animated-slow exad-sticky-section-no exad-glass-effect-no elementor-invisible elementor-widget elementor-widget-avo-button\" data-id=\"823d691\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;pulse&quot;}\" data-widget_type=\"avo-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\r\n\r\n<a href=\"https:\/\/prpromotion.eu\/en\/contact\/\" class=\"button style-1 btn-lit mode-1\" data-wow-delay=\".5s\">\r\n\r\n\t<span>Contact us<\/span>\r\n<\/a>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Inbound\/Outbound marketing We will get your business known. Get people interested and become the first choice for new and existing clients. Together with us, we will identify your target group and then run ads that will get their attention.https:\/\/www.youtube.com\/watch?v=U3a0eTb8wdw What are the differences between inbound and outbound marketing? Inbound marketing With this type of marketing, potential customers will notice you &hellip;<\/p>\n","protected":false},"author":1,"featured_media":11978,"parent":7568,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"blank-builder.php","meta":{"footnotes":""},"class_list":["post-7591","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/pages\/7591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/comments?post=7591"}],"version-history":[{"count":46,"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/pages\/7591\/revisions"}],"predecessor-version":[{"id":14547,"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/pages\/7591\/revisions\/14547"}],"up":[{"embeddable":true,"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/pages\/7568"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/media\/11978"}],"wp:attachment":[{"href":"https:\/\/prpromotion.eu\/en\/wp-json\/wp\/v2\/media?parent=7591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}